Description: Louis Bruno here talks about how she started her business to Florida SouthWestern State College, and the importance of goal and minds.
Now it is 25 million dollars and I have 150 employees, I’m married and I’ve got the most beautiful son in the world, I have a happy marriage, everything’s great and I just feel tempted, so I started studying a lot of neuroscience, I started studying patterns and psychology by reading tons of press articles, watch movies and TV shows that I ever identified with success.
It took me out of my business for a little bit and when I started all that stunning when I started learning a lot about the way your brain works, the way your neuro associative works with your conditioning, your habits and your emotions.
I realized that your life experiences shape your perception and when they shape your perception, you will have two minds, your conscious mind which you’re aware of it’s, what keeps you alive and you’ve got your subconscious mind which records 24/7 even when your city reports everything that’s going on around you, no matter what it is.
It doesn’t have any emotion because that comes from the conscious mind, it comes from your reactions to your habits and your memories, so subconscious mind is recording everything around you, it’s also shaping what you think is possible.
At that time, I was working with a company that I have been collaborated since 2006, they have been open for about ten years and they were 434 thousand dollars, five years later, I help it grow into 2.5 million.
For my first year of business, I made a one-year-goal of 400 thousand dollars, when I recruited this informal Board of Advisors to a successful group of business people as a business plan, they thought it was crazy but a local businessman said even if you fall halfway there it’s a great fourth grade first year and I really like that mindset because it really paralleled me, even if we didn’t do 400 thousand dollars, we would have done 250 thousand dollars.
As we started the business, I put up a board in my home office on which I wrote 33333 dollars a month, so we started taking actions to hit those goals and we did 10,000 in the first month. But I thought I could do it and today I can tell you don’t put limits on yourself, keep the goals anchored.
One of the biggest problems I ever had with goals is if I set it out to be a one-year-goal and I achieved it in six months and that left me wanting more.
So if I want to achieve the goal of signing up for the 1,000 customers, I have to understand what they are thinking about, and I go to visit organizations and people, try to talk them into signing up. So as you set your goal, tou take daily action and reevaluate daily weekly, you end up with bigger goals and becoming a different person who’s more true and more focus.